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Web Innovation 2007 Conference

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This entry was posted on 12/19/2007 10:30 AM and is filed under Web 2.0,Adobe,RIA,WebInnovation2007.

The Web Innovation 2007 Conference started in Bangalore on 18 Dec 2007 with a panel discussion chaired by an elite panel. The panelists were:  Naresh Gupta, Managing Director - Adobe, Mohit Hira, Director - Times Internet, Krishnakumar Natarajan, President & CEO - MindTree, Jaspreet Bindra, Country Manager MSN India - Microsoft, Dr. T.R. Madan Mohan, Director – Consulting, Information Communication & Technology Practice - Frost & Sullivan.
 
Naresh said that Web 2.0 is the realization of the potential of traditional web through the right business models, right applications etc and in that sense, web 2.0 is an evolution rather than something substantially a new paradigm. This view was echoed by other panelists. Mohit, with an anology of Bangalore roads, explained Web 2.0 as a two way street as compared to the traditional web, which is more of a one way street. The panelists also felt that one has to go beyond community activities in order to succeed with Web 2.0.

Are people making money in Web 2.0? Naresh said that "yes" - As an example, many companies that use the advertising model make substantial revenues and their valued at multi billion $ by the market. The story with respect to India is abysmal though.

What are the top 3 inhibitors to Web 2.0 adoption and success in India? Most panelists felt it is broadband, broadband, broadband! In addtion panelists also pointed out that it is not natural in India to form professional communities or communicate through blogs. It was mentioned that the bloggers from India is a miniscule compared to the potential.

Isn't it easy to switch loyalties in the world of Web 2.0? How would a business create and sustain its advantage? Jaspreet  pointed out that it is not easy to switch from one IM to other or one social networking to other because, it requires the entire community to switch. It is not a matter of an individual switiching.

Overall, it was a great panel discussion followed by absorbing key note speeches.

 

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